Your Interface Is Talking Too Much.
Let’s Help It Breeathee.

I_dleka is a consultancy studio helping brands redesign overstimulating digital experiences into focused, humane, and cognitively balanced interfaces. We detox cluttered UIs, tame micro-distractions, and introduce calm-by-design systems across platforms

About I_dleka

Born from Burnout. Built for Balance.

I_dleka was founded by former UX leads, neurodesigners, and information minimalists who saw firsthand how interface overload affects user health. We combine interaction neuroscience, interface ecology, and cognitive load theory to reshape how digital products behave.

We believe design shouldn’t just grab attention — it should know when to let go

Why Interface Detox?

Because Clean Design Isn’t the Same as Calm Design

Digital products are designed to engage — but often they overdo it. Notifications. CTA stacking. Pop-ups. Visual noise. At I_dleka, we focus on subtractive UX: removing what doesn’t serve cognition, helping users think and act without friction

We consult companies facing:

  • Cognitive fatigue among users

  • High churn in onboarding flows

  • Paradox of choice in navigation

  • Quiet quitting in engagement apps

  • Loss of emotional trust due to manipulative design

Less noise

Less noise = better outcomes

Core Services

Services for Digital Stillness

Silent Audit

Analyze overstimulation patterns across UI flows

Emotion-Safe Notification Systems

Redesign alerts with behavioral pacing

Calm Metrics™ Dashboard

New KPI layer that tracks peace indicators

Digital Pause Culture Workshops

For design/product teams to rethink urgency

Interface Detox Strategy

Tactical subtraction plans and UI silencing logic

Interface Silence Standards™ Certification

For brands serious about user well-being

Neurominimal UX Design

Designs aligned with cognitive thresholds

Our Clients

We Work With Those Who Dare to Do Less

clients 1

Fintech apps battling alert fatigue

clients 2

Mental health platforms

clients 3

E-learning interfaces with high dropout

clients 4

Productivity SaaS tools

clients 5

Mindful tech startups

clients 6

Human-centered design teams

clients 7

Wellness marketplaces

Method – The I_dleka Model

Subtraction Is Strategy

We use our proprietary Neuro-Simplicity Framework™, structured around four steps:

Perception Mapping

Track user overwhelm zones

Stimulus Decay Audits

Study attention sinks and dopamine loops

Emotional Gradient Rebalancing

Adjust how urgency is distributed

Minimal Interaction Loops

Reduce steps, increase intention

Each client receives both hard metrics and behaviorally anchored visuals

Interface Patterns Library

Design Patterns for Calm Interfaces

  • Single Path Navigation

  • Deep Scroll vs. Click Choice

  • Emotionally Flat Success Messages

  • Textual Focus Modes

  • Screen-In Silence Breaks

  • Dimensional Menu Flow

All patterns tested for cognitive neutrality and emotional resilience

Articles & Research

The Silent Feed

When Design Hurts: How UI Noise Burns Out Users

Emotional Bandwidth and Alert Timing

Designing for Disengagement: Why That’s Sometimes Good

Metrics of Peace: What KPIs Should Be Measuring

The Ethics of Digital Silence

Updated monthly with essays, studies, and use cases

Testimonials

What Our Clients Quietly Say

— Lea H., Co-founder of a SaaS Startup

“Our productivity tool went from being intense to intuitive. Users now linger without pressure.”

— Dominic R., Product Lead, Wellness Platform

“We didn’t realize how aggressive our UI had become. I_dleka brought a lens of clarity and kindness.”

— Meena P., UX Researcher, EdTech Company

“We implemented just 3 detox patterns and saw our support tickets about ‘confusing UX’ drop by 40%.”

— Rafael S., Director of Product, E-Commerce

“The Calm Metrics report changed how we discuss success across departments. Less noise = more trust.”

Contact & Inquiry

Let’s Quiet the Chaos Together

Ready to rethink what your product is saying to your users — and how often?

Let’s build calm together

Email: info@idleka.space

Studio: I_dleka Digital Ecology Collective

Location: Based in Europe. Working worldwide